Tag: Business Advice

fitness incentives

When the Boss Does the Dirty Work

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fitness incentivesDid you hear about Eric Casaburi? He’s the CEO and founder of New Jersey-based Retro Fitness, and on Friday night he appeared on CBS’s Emmy award-winning reality TV show, Undercover Boss. The show features senior executives working undercover in their own companies to investigate on-the-ground operations in their firms.
In the episode, Casaburi poses as Barry Goshe, an employee being trailed by a film crew because he’s trying to land a spot on a game show. Casaburi grew a beard, dyed it for the role, and donned a wig. He also wore padding under his shirt so he wouldn’t look suspiciously in shape (…)
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fitness incentives

Giving Gives Back

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fitness incentivesLast week, the New York Times Magazine ran an article about giving. “Is giving the secret to getting ahead?” the article asked, profiling organizational psychology professor Adam Grant. Grant, 31, not only studies the role of giving in motivating workplace productivity, he also serves as his own best example of how selflessness increases efficiency. As the youngest-tenured and highest-rated professor at the Wharton School, Grant has, the article reports, “published more papers in his field’s top-tier journals than colleagues who have won lifetime-achievement awards.” He regularly advises companies on getting the most out of their employees and helping their employees get the most out of their jobs. He sets aside a four-and-a-half-hour chunk of time each week to meet with students, and he writes approximately 100 lengthy letters of recommendation for students each year (…)
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fitness incentives

Reward Your Clients to Reward Yourself

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fitness incentivesA recent Mayo Clinic study found that, probably unsurprisingly, giving people financial incentives to work out helps them lose more weight. Researchers paid some study participants $20 every time they hit a monthly weight-loss goal and charged them the same amount if they failed to hit the goal. The result? Participants receiving the financial incentive — or trying to avoid having to pay — lost 6.74 more pounds than participants receiving no financial incentive.
For gyms, sports clubs, fitness centres, and the like, this is good news. Now, obviously, you can’t stand at the door handing out money to each member who meets his or her weight-loss goals each month, but maybe you can consider using other kinds of incentives. No doubt you already have […]
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FIRE DRILL! Get 100 NEW Clients FAST!

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The following guest post is by Sean Greeley, President of NPE, an organization dedicated to supporting coaches and fitness business owners in mastering the “business” of fitness. We are excited to have one of our most supportive partners share some amazing business tips and strategies.
Good questions lead to good thinking. One of my favorite quotes I share when teaching sales training is that “The income you make in your lifetime will be directly related to the quality and quantity of the questions you ask.” It’s from a book called […]
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How To Make 2013 Your BEST YEAR EVER and Build a Business That Supports Your Dreams

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It’s the best time to review and assess the previous year while planning for the year ahead. You get the opportunity to list out and remember all the things you did that worked out well. And take another look back at the things that didn’t work out so you can learn from your experiences and get better for challenges you’ll face again in the future.
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Is Your Club Primed for Growth with Personal Training? Part 1 of 3

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Software that offers strong personal trainer scheduling and management functionality is gaining attention as a critical component for improving the operational processes that impact your club’s growth on a daily basis. How well your club streamlines its operations, improves trainer productivity, reduces costs and increases profits, will be a determining factor in your facility’s overall future success.
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